TCEB, Bangkok Airways Launch Redefined' Campaign To Attract More Corporate Groups From CLMV | Lao Tribune

TCEB, Bangkok Airways Launch Redefined’ Campaign To Attract More Corporate Groups From CLMV

(KPL) With the number of MICE travellers from Cambodia, Lao PDR, Myanmar and Vietnam (CLMV) growing by 206% in 2018 and the opening of many new attractions, Thailand Convention and Exhibition Bureau (TCEB) and Bangkok Airways launch the redefined campaign with a lower requirement of only 30 people to encourage more outbound corporate meetings and incentives from the four countries to Thailand.

MICE – the meetings, incentives, conferencing, exhibitions industry � is one of the major branches of tourism in Thailand, contributing an estimated 0.58 per cent to Thailand’s GDP in 2012 (9.4% of all tourism earnings).

Building on the success of last year’s ‘Fly and Meet Double Bonus’ campaign in Cambodia, Lao PDR, Myanmar and Vietnam, TCEB and Bangkok Airways (BA) have teamed up again to make the campaign even more attractive this year by lowering the eligible group size to only 30 people.

This move will benefit even more organisations in the four countries when they plan corporate meetings and incentives to Thailand.

Ms Nooch Homrossukhon, Director of Meetings and Incentives Department, TCEB, said, The four countries are rated among the fastest growing MICE (Meetings, Incentives, Conventions, and Exhibitions) markets for Thailand. The business landscape in these markets remains very dynamic, with the growing economy, investment and enterprises.

Mr Varong Israsena Na Ayudhya, Bangkok Airways’ Vice President � Sales, commented, We are delighted to be an exclusive airline partner of TCEB for the ‘Fly and Meet Double Bonus – Redefined’ campaign for the second year running. The positive feedback we received last year reflected the tremendous potential traffic in meeting and incentive sectors from the four markets.

The 2019 ‘Fly and Meet Double Bonus – Redefined’ campaign will provide ease of travel, convenience and excellent return-on-investment. The benefits include financial support, fast-track immigration service at Suvarnabhumi airport, cultural performances, meet-and-greet services, 1 free ticket of every 30 tickets purchased, pre-assign group seating, priority boarding and extra baggage allowances.

To qualify, each group must comprise at least 30 people, fly to Thailand on Bangkok Airways, stay for at least two nights, or hold an event at a venue recognised by the Thailand MICE Venue Standard (TMVS) or a registered hotel.

Application is open now until August 30, 2019, with travel completed by September 30, 2019.

Source: Lao News Agency