Expo Dubai, Profumo: With Leonardo, Italy showcases strong technological components, reports LaPresse

DUBAI, United Arab Emirates, Oct. 01, 2021 (GLOBE NEWSWIRE) — (LaPresse) – The Italian Pavilion at Expo Dubai showcases “an Italy that also has strong technological components. I am thinking of the presence of Leonardo here. Of an Italy with its best capabilities ranging from the agricultural sector to the service sector and the industrial sector with very high-tech components. As an Italian, I am proud of Leonardo because its technological capabilities compare with the best capabilities around the world. It is an Italy that must have a strong sense of its own capabilities, a great deal of humility and a great desire to work.”

These were the words of Alessandro Profumo, CEO of Leonardo S.p.A., speaking at the Italian Pavilion at Expo Dubai. Among the novelties presented by Leonardo are technologies and products relating to the new frontiers in the aeronautical industry, with a particular focus on the AW609 tiltrotor, designed and built to achieve an effective synthesis between the operational versatility of the helicopter and the advantages of the aeroplane. “It is an incredibly innovative aircraft: it is a helicopter, as it takes off and lands vertically, as well as an aeroplane, as it goes above the clouds; it can fly in any weather condition. It can go very far and get there very fast. We think,” Profumo added, “that it is an ideal aircraft for many missions, for example for emergency and medical services operations, in cases where a person would have to be rescued by a helicopter and then transferred to a plane to be taken to hospital, or to transport people who want to travel directly from one city to another, over long distances.” Visitors to the Italian Pavilion at Expo 2020 Dubai will also be able to get a close-up look at the robotic drill of the ESA-Roscosmos ExoMars 2022 mission – produced with the support of the Italian Space Agency (ASI) and which will search for traces of present or past life in the subsurface of Mars – and at an atomic clock designed for high-precision space applications.

For more information:
LaPresse SpA Communication and Press Office Director
Barbara Sanicola barbara.sanicola@lapresse.it
+39 02 26305578 M +39 333 3905243

Delphix Data Control Tower บรรลุการปฏิบัติตามข้อกำหนด SOC 2 Type 1

รายงานตรวจสอบโปรโตคอลด้านความปลอดภัยของการปกปิดข้อมูล การปฏิบัติตามข้อกำหนด และความสามารถของ SaaS ของ Delphix

เร้ดวูด ซิตี้, แคลิฟอร์เนีย, Oct. 01, 2021 (GLOBE NEWSWIRE) — Delphix บริษัทข้อมูลชั้นนำในอุตสาหกรรมสำหรับ DevOps ประกาศในวันนี้ว่าได้เสร็จสิ้นการตรวจสอบ Type 1 System and Organization Controls (SOC) 2 สำหรับ Delphix Data Control Tower (DCT) การตรวจสอบที่ดำเนินการโดย Schellman & Company, LLC (Schellman) พบว่า Delphix ได้ออกแบบการควบคุมอย่างเหมาะสมเพื่อให้เป็นไปตามเกณฑ์ SOC 2 สำหรับประเภทของการบริการด้านความปลอดภัย ความพร้อมใช้งาน และความน่าเชื่อถือในการรักษาความลับ ณ วันที่ 31 กรกฎาคม 2021

“ด้วยภัยคุกคามที่เพิ่มขึ้นของ Ransomware ทำให้ความปลอดภัยและความไว้วางใจด้านข้อมูลเป็นสิ่งที่ไม่สามารถปล่อยปะละเลยได้ในสภาพแวดล้อมทางธุรกิจในปัจจุบัน” Douglas Barbin กรรมการผู้จัดการใหญ่ที่ Schellman กล่าว “การตรวจสอบ Type 1 SOC 2 แสดงให้เห็นถึงความมุ่งมั่นของ Delphix ที่มีต่อลูกค้าและการริเริ่มด้านความปลอดภัยและการปฏิบัติตามข้อกำหนด”

รายงาน SOC 2 เป็นรายงานการรับรองที่แสดงความเห็นเกี่ยวกับการควบคุมในองค์กรที่เกี่ยวข้องกับการรักษาความปลอดภัย ความพร้อมใช้งาน และการรักษาความลับของระบบหรือบริการ รายงาน Type 1 เป็นเครื่องยืนยันถึงการออกแบบและการดำเนินการควบคุมขององค์กร ณ วันที่ตรวจสอบ

Delphix Data Control Tower มีจุดสิ้นสุด API เดียวที่ช่วยให้ทีมสามารถดำเนินการข้อมูลที่ซับซ้อนและมีความสำคัญได้โดยอัตโนมัติ รวมถึงการจัดการข้อมูลแอปพลิเคชันระดับองค์กรจากส่วนกลางด้วยอินเทอร์เฟซ SaaS, การส่งข้อมูลทดสอบอย่างรวดเร็วผ่าน API และการค้นหาและปกปิดข้อมูลที่สำคัญสำหรับสภาพแวดล้อมการทดสอบที่สอดคล้อง เพื่อทำให้ไปป์ไลน์ CI/CD ทำงานอัตโนมัติได้อย่างปลอดภัย บริษัทได้สร้างเฟรมเวิร์กการควบคุมที่มีประสิทธิภาพเพื่อให้เป็นไปตามข้อกำหนดด้านความปลอดภัย ความพร้อมใช้งาน และการรักษาความลับที่ทำไว้กับลูกค้า

“การโจมตีทางไซเบอร์ที่เพิ่มขึ้นทำให้การรักษาความปลอดภัยเป็นเรื่องสำคัญ เอกสารรับรองนี้เป็นการยืนยันความแข็งแกร่งและการปฏิบัติตามโปรโตคอลด้านความปลอดภัยของเรา” Pritesh Parekh หัวหน้าเจ้าหน้าที่ความเชื่อถือและความปลอดภัย และรองประธานฝ่ายวิศวกรรมที่ Delphix กล่าว “เนื่องจากองค์กรต่างๆ กลายเป็นบริษัทด้านข้อมูลมากขึ้นเรื่อยๆ เราจึงมุ่งมั่นที่จะให้บริการโซลูชันข้อมูลที่ดีที่สุดและปลอดภัยที่สุดสำหรับ DevOps”

เมื่อต้นปีนี้ บริษัทได้ประกาศว่าแพลตฟอร์มข้อมูล Delphix DevOps ได้รับการรับรองการผสานรวม SAP กับ SAP NetWeaver® และ SAP S/4HANA® นอกจากนี้ยังเปิดตัวความสามารถในการปฏิบัติตามข้อกำหนดข้อมูลใหม่ที่ช่วยให้ลูกค้า Salesforce ปลดล็อกคุณค่าเชิงกลยุทธ์ของข้อมูล Salesforce® ในขณะที่ยังคงปฏิบัติตามนโยบายความเป็นส่วนตัวของข้อมูล

เกี่ยวกับ Delphix
Delphix เป็นบริษัทข้อมูลชั้นนำในอุตสาหกรรมสำหรับ DevOps

ข้อมูลนั้นสำคัญอย่างยิ่งต่อการทดสอบการเปิดตัวแอปพลิเคชัน การปรับให้ทันสมัย​ การปรับใช้ระบบคลาวด์ และโปรแกรม AI/ML เราจัดเตรียมแพลตฟอร์มข้อมูล DevOps แบบอัตโนมัติสำหรับแอปพลิเคชันระดับองค์กรทั้งหมด Delphix จะปกปิดข้อมูลเพื่อความเป็นส่วนตัว รักษาความปลอดภัยข้อมูลจาก Ransomware และมอบข้อมูลเสมือนจริงที่มีประสิทธิภาพสำหรับ CI/CD

แพลตฟอร์มของเราประกอบด้วย DevOps API ที่จำเป็นสำหรับการจัดเตรียม รีเฟรช ย้อนดู ผสานรวม และควบคุมเวอร์ชันของข้อมูล บริษัทชั้นนำ เช่น UKG, Choice Hotels, J.B.Hunt และ Fannie Mae ใช้ Delphix เพื่อเร่งการเปลี่ยนแปลงทางดิจิทัล สำหรับข้อมูลเพิ่มเติม โปรดไปที่ www.delphix.com หรือติดตามเราได้ที่ LinkedInTwitter และ Facebook

สำหรับรายละเอียดเพิ่มเติม โปรดติดต่อ:
Aarthi Rayapura
ผู้อำนวยการ กองบรรณาธิการและเนื้อหา
aarthi.rayapura@delphix.com

The Luxury Bank Raises $10 Million for the Luxury Ecosystem From Dubai’s ICICB Group, Giving a Boost to the Development of Luxandia

The Luxury Bank today announced a successful raise of $10 million to benefit The Luxury’s entire ecosystem. The funds were raised after an investment by Dubai’s ICICB Group, an investment management company that fosters and funds luxury projects in banking, cryptocurrency trading, commercial real estate, and other related industries worldwide.

Luxandia Metaverse

Luxandia Metaverse

LONDON, Oct. 01, 2021 (GLOBE NEWSWIRE) — The $10 million raised will be leveraged across The Luxury Ecosystem’s various projects, including The Luxury Bank, The Luxury Foundation, a cryptocurrency PoS system, offline cryptocurrency exchanges, an NFT marketplace, a job portal, and a news magazine. The funds will also be used to complete The Luxury’s much-anticipated Luxandia, a metaverse platform similar to Second Life and Decentraland, which is dedicated to serving the luxury industry.

“This investment from ICICB Group is proof that The Luxury is delivering the ecosystem that the luxury industry’s needs. We are confident that the launch of the Luxandia metaverse platform will garner huge public interest and have a significant impact on the luxury industry,” said Catalin Dascalu, The Luxury’s CEO.

“Currently, everything is on schedule or running ahead of schedule. We calculate that by mid-2022, our teams will deliver the final version of all ongoing projects in The Luxury Ecosystem.”

While the luxury industry took a 23% hit during the heights of the coronavirus pandemic in 2020, that same year also saw a global 2.5% growth in the number of HNWIs (High Net Worth Individuals) and UHNWIs (Ultra High Net Worth Individuals) – many of whom are Millennials and Generation Z, groups who seek investment pieces and unique experiences both online and offline.

The development of the Luxandia metaverse is focused on bringing real-world luxury into a virtual reality space of affluence that creates luxury shopping and experiences for individuals. Luxandia will feature a 3D luxury shopping mall, NFT auction houses, and even a virtual 3D cinema, with The Luxury promising many more experiences to come as the metaverse is built out.

As a first in the luxury industry, the Luxandia metaverse will lead the industry into the 21st century; a shopper may browse luxury brand clothing in a 3D mall, then try on and purchase an NFT-certified authentic outfit before heading to see the latest blockbuster in the virtual 3D cinema – all without ever leaving their home.

At the same time, businesses that join Luxandia will benefit from having a presence – not just through retail sales but also through gaining access to Big Data and AI that allows them to better project future trends and changes as well as better understanding their perfect customers’ motivations and desires.

With Luxandia paving the way for a new virtual space that benefits both business and customer through a mix of modern technology and traditional luxury, investment firms like ICICB Group are betting on Luxandia as a model for a new path forward for the luxury industry. This new, revolutionary path may be more than just a luxury metaverse – but a space where businesses can create incredible virtual store experiences to rival those of their flagships, all while sidestepping the mobility restrictions that came with coronavirus.

“We have gained amazing proprietary knowledge and insight into the current progress and future evolution of The Luxury Ecosystem,” said Airton Arruda, Chairman of the ICICB Group. “We believe that The Luxury will be one of the leading ecosystems in the $224 billion luxury industry due to its functionality and diversification, as well as the strength of the ongoing Luxandia metaverse development.”

ICICB Group’s funding is a significant step in the development of Luxandia, marking the interest of investment management firms in this emergent sector of the luxury industry. With the metaverse able to deliver key benefits to both industry businesses and their customers, interest in the project is already sky-high just months before launch.

Development of the Luxandia metaverse currently stands at 50%, with the metaverse’s full launch scheduled for Spring 2022. For more information about The Luxury Ecosystem and its various projects, please visit https://theluxurybank.com. For all general and media inquiries, please contact Aiham Saleh at +44 330 808 6781 or email pr@theluxurybank.com.

About The Luxury

The Luxury, founded in 2014, is a global concierge group that provides a luxury lifestyle management service for its clients via its network of six offices around the world. In addition to its concierge services, The Luxury brand also includes an influencer talent agency, retail, Luxandia, The Luxury Academy, The Luxury Bank, and The Luxury Foundation. For more information about the company and its services, please visit The Luxury’s website.

About ICICB Group

ICICB group is a UAE based financial services company founded in 2019. With a home base set in Dubai and a vast network of more than 114 branches and offices located in 26 countries, the group has achieved great success in its mission of helping the world understand and adapt to the monumental changes underway as a result of the ongoing digital transformation.

Despite the turbulent markets, ICICB group has emerged as one of the world’s fastest-growing multinational investment holding companies, posting a profit of $800 million in 2020. The value of the ICICB ecosystem has now surpassed $2.6 billion USD, and the asset management holding company currently has $10 billion USD in assets under management.

Related Images

Image 1: Luxandia Metaverse

This content was issued through the press release distribution service at Newswire.com.

Attachment

Expo Dubai, Severino: Two LUISS installations to unite tradition and innovation

Vice President of LUISS Guido Carli University

Dubai Oct 1st Vice President of LUISS Guido Carli University in Romeinterviewed by LaPresse

DUBAI, United Arab Emirates, Oct. 01, 2021 (GLOBE NEWSWIRE) — “We, as LUISS, are present” at Expo Dubai “and we are proud. We are presenting a project that brings together tradition and innovation, as is typical of Italy and our projects. We have two installations. One is called ‘Music and Management’, with ‘Leadership’ as its subtitle. Here, the Santa Cecilia Orchestra, founded in 1585, is broadcast by a revolutionary means: an interactive screen on which the spectator, the visitor, can conduct the orchestra with a digital baton. Maestro Pappano teaches us how. We know that conducting an orchestra and directing a company go hand in hand because conducting an orchestra means bringing together, creating harmony between many soloists, and the same thing happens in a company, by creating teams, task forces that can work together.” These were the words of Paola Severino, former Minister of Justice and Vice President of LUISS Guido Carli University in Rome, speaking at the Italian Pavilion at Expo Dubai. “In addition, to allow us to be here every day, even though we are far away, we have created holograms with which we will be here as if physically present, presenting our programmes, our masters and our LUISS Academy, another Italian pride: three gold medals at the Olympics, and a silver medal at the Olympics, and a player who won the European Football Championships with our Italian team. I would say this is a beautiful image of culture, economic recovery, and of the well-being to which we all aspire,” she added. Expo Dubai “is a great signal of economic and cultural recovery. Culture drives the economy and vice versa. It seems to me that today, in Dubai, you can breathe in this feeling of being sustainable and wanting to be on the move again.”

For more information:
LaPresse SpA Communication and Press Office Director
Barbara Sanicola barbara.sanicola@lapresse.it
+39 02 26305578 M +39 333 3905243

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/2df227ea-2f7a-4ce5-9486-ede3e83679d2

The photo is also available at Newscom, www.newscom.com, and via AP PhotoExpress.

Webtel.mobi Explains Its Global Structure, and the Artificial Intelligence System – “HAL” – Which Powers It

Global Telephony Provider WM provides an overview on what is behind the system that is entering into a potential sector-influencing role in many of the world’s largest markets.

Extremely Simplified View of the WM Complex System

Extremely Simplified View of the WM Complex System

NEW YORK and ST PETER PORT, Guernsey, Oct. 01, 2021 (GLOBE NEWSWIRE) — To supply the suite of services that Global Telephony Company Webtel.mobi (“WM”) provides, worldwide, would – if using conventional methodologies – require:

  1. Global Accessibility: The build of multiple different Platforms to cater for the wide disparity of internet / Mobile Data / Hardware / Handsets worldwide.
  2. Regulatory Compliance: The provision of many of its Facilities as stand-alone products in different Sectors –rather than integrated into one Telephony Platform.
  3. Infrastructure: Hundreds of thousands of personnel and support & administrative personnel – and premises for them – worldwide.

To cater for all of the above, WM first researched and then planned the build and structuring of all end-requirements, then built its business and Delivery Platform to fit the end requirements.

A summary of the structure and flow of the WM System is as follows:

Global Accessibility
For internet-based products and services to be globally accessible and usable, the Online Delivery Platform has to be built, and function to cater for, the extremely wide disparity in the hardware, software, mobile data and internet capacity in all countries and several other factors. A summary of requirements, and what WM had to make its system available to, is as follows:

  • Applications: Only Online Applications or “Web Applications” can be used. 50% of Mobile Phones in use worldwide are Pre-Smart phones, which cannot download Apps. If Apps are downloaded onto phones, the Company whose Apps they are – is legally deemed to be present in the country where the App is downloaded and used.
  • Browsers: There are very many browsers in use – for Desktop / Laptop / Tablet, Smart Phones and Pre-Smart Phones. These include legacy (old) Browsers not in use in Developed Economy countries. Browsers also function differently on different makes and models of hardware and hardware resolutions. The Delivery Platform must function on all of them. There are thousands of combinations, and the Delivery Platform must be built to render and function on them all.
  • Operating Systems: There are hundreds of differences in the operating systems of the various makes and models of Smart Phone, Pre-Smart Phone, Tablets, Laptops and Desktops. This is further compounded by the use of Low-Resolution Operating Systems in large parts of the world that are developing countries. Again, there are thousands of combinations, and the Delivery Platform must be built to render and function on them all.
  • Bandwidth / Data Cost: In the majority of the world, access to internet does not exist outside of Mobile Data. In the Developing World, internet and Mobile Data is either extremely expensive or very slow – particularly for the 70% of the world population who are on Pre-Paid phone contracts. The Delivery Platform must be built to strip out all Rich Images and Dynamic content, and highly-compressed – otherwise, the product is too slow or too expensive in bandwidth / Mobile Data cost to be accessed or used.
  • Pre-Smart Mobile Phones: The 50% of Pre-Smart Phones in use globally cannot download Apps, cannot properly function on Platforms / Sites using Javascript, and are limited in their User-Functions. The Delivery Platform must be built without Javascript and to be easily usable by limited functionality devices.
  • Globally Intuitive Layout: The wide discrepancy in user “norms” in different parts of the world means what is considered normal or intuitive in one part of the world is considered strange or difficult in others. The layout must be simple and intuitive, presented in a clear and simple manner, conforming to a global median of norms of navigation.
  • Color: Color is extremely important in multiple countries – signifying good, bad, lucky, unlucky, etc. All colors with negative connotations in any significant parts of the world must be avoided.

The above considerations and various others – and a decade of testing in multiple markets worldwide – have informed and guided the layout and functionality of WM’s Platform 2. Its current format renders it easily accessible and usable by all devices, on all browsers, with all software / hardware / handset combinations, in low-cost or high-cost and rapid or slow internet and mobile data countries, in market-sectors, in all countries, worldwide.

Regulatory Compliance

  • WM is a Telephony Company with internet-initiated telephony. It is regulated as an Internet Telephony Service Provider. All its Services are telephony and Telephony-Support Services. The fact some of them are Dual Use is due only to its Complex Adaptive System and Complex System Hybrid (see next section).
  • WM does not provide services to the public – only to Members. It is therefore a “Closed-Loop Members Only service” – not a public service.
  • WM’s operation from Guernsey as a Third-Country location (not part of any Political or Economic Union of countries) and its accessibility via Web Application means wherever the Platform is accessed from, it is deemed to be being accessed in Guernsey, and all member Accounts and Transactions occur in Guernsey.
  • The “Stored Credit” Members load into their WM Pre-Paid telephony Accounts is not a deposit / payment or part-payment. Stored Credit remains the property of the owner until it is used. Stored Credit loads therefore do not represent outward payments, deposits, or transfers to third parties.
  • No Stored Credit of WM Members held in WM’s Regulated Bank Accounts ever moves – even in “Transfer” or “Payment” transactions. The Stored Credit (funds) remain completely static in WM’s Regulated Multicurrency bank Accounts (held with one of the world’s leading and largest Banking Groups), and the only alteration after “Transfers” or “Payments” is the alteration of each transacting Member’s Balance in their WM Accounts.
  • Multiple other considerations – the above being some of them. Moreover, WM’s KYC and AML processes in respect of its Members are one of the most thorough and credible of such systems in the world.

All WM’s regulatory requirements and structures have been researched by multiple independent firms of Attorneys, Global Specialist Consultancies, Banks, Regulatory Agencies, and other entities, in one of the most thorough due diligence processes ever carried out on a corporate entity in corporate history. WM is compliant with all Regulatory Requirements applicable to it – which is why it has already operated for nearly 10 years in its Platform 1 phase without any incident.

Infrastructure
WM operates as a Decentralized Company, with software and human capital infrastructures located in 15 countries worldwide. A summary of WM’s infrastructure is as follows:

Outsourcing:
Non-essential and non-core infrastructure requirements are outsourced – although WM retains joint oversight over them. The outsourced facilities are primarily hardware-related. Several hundred people work in the entities where the decentralized WM outsourced infrastructure is located, but they are not a WM cost-centre. There are multiple replacements for each outsourced entity at all times, with immediate switchover capacity – so not rendering WM vulnerable to an external entity.

WM In-House Outsourcing (VSMPs and Agent):
WM expands internationally by means of an Affiliate Program (the Virtual Specialized Mobile Provider or VSMP Program), and an Independent Agent Program. VSMPs are Affiliates of WM given to existing companies / organizations / other entities. All personnel of the existing companies / organizations / other entities that have VSMPs – and all their premises and equipment – is used to run their Affiliated WM business. The same applies for Independent Agents. The cumulative de-facto total of personnel and premises that already exist as WM VSMPs make WM one of the most substantial global companies in terms of de-facto personnel, equipment, and premises – but none of this is a cost-centre for WM.

Artificial Intelligence Complex Adaptive System:
This is the key to WM as an entity. To provide its all-encompassing services globally – and for any entity in the world to provide such services and facilities in this manner – the use of Artificial Intelligence is required. Without this, it is simply not possible to provide such services in such a manner – and it would require hundreds of thousands of personnel to even attempt to do so. WM built an Artificial Intelligence System, which is a Complex Adaptive System. It also integrates elements of an Inanimate Complex System (software, systems, processes and components) and an Animate Complex System (human beings – for the VSMP + Independent Agent + Attorneys and Notaries for the KYC + AML processes). The Animate Part of the System functions within the “TEL.mobi Group Global Alliance”. The perfection of its Artificial Intelligence component is what has taken the time to perfect the WM System, and is the Primary Factor in all that WM does – and can do. To understand more about the WM’s Artificial Intelligence component – referred to as “HAL” within WM – it is easiest if the concepts, requirements, and results of a “Complex Adaptive System” and a “Complex System” are researched online. The Complex Adaptive System and two additional Complex System components are what endow WM’s Facilities with the properties of “Emergence”, enabling them to be dual-use products whereby they simultaneously provide Telephony-Support functionality and their secondary functionality in and to other markets.

Resources:

Media Contact:
Nick Lambert: wm@thoburns.com

Information on the TEL. mobi Group Global Alliance:
https://webtel.mobi/pc/info/tmg-global-alliance/

Video on WM’s Regulatory Compliance:
https://youtu.be/u522lVsGIJI

Video on The Capacities of the WM System:
https://youtu.be/XYBrCikUhn8

Research Reports on the Capacities of the WM System:
https://tinyurl.com/TUVresearch

WM’s urls:
https://webtel.mobi/pc (Tablets / Laptops / Desktops)
https://webtel.mobi (Smart Phones)
https://webtel.mobi/wap (Pre-Smart Mobile Phones)

Overview Information on Complex Adaptive Systems:
https://en.wikipedia.org/wiki/Complex_adaptive_system

Overview Information on Complex Systems:
https://en.wikipedia.org/wiki/Complex_system

Overview Information on the Properties of Emergence:
https://en.wikipedia.org/wiki/Emergence

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/89237c42-9613-4826-85b5-cde76bb49300

The photo is also available at Newscom, www.newscom.com, and via AP PhotoExpress.

McKinsey Receives Best-in-Class Distinctions in the POI 2021 Enterprise Planning Vendor Panorama Report

POI applauds Periscope by McKinsey for depth of analytics, machine learning, and more

NEW YORK and LONDON, Oct. 01, 2021 (GLOBE NEWSWIRE) — McKinsey & Company today announced that Periscope by McKinsey, a suite of marketing and sales analytics solutions that helps companies achieve sustainable revenue growth, has received four Best-in-Class distinctions from the Promotion Optimization Institute (POI).

The recognition appears in the POI 2021 Enterprise Planning Vendor Panorama report. It is the sixth year in a row that Periscope by McKinsey has been top-rated in this key annual industry report. The report evaluates how leading vendors help their manufacturing and retail partners understand how technology and services can help them improve promotional outcomes to drive profitable growth.

The ability to execute mutually profitable trade promotions is one of the main challenges facing retailers and manufacturers. Periscope by McKinsey’s highly analytical offering embeds McKinsey & Company intellectual property and a broad array of services in the promotion cycle. Periscope offers six core solutions: marketing, customer experience, category, pricing B2C, pricing B2B, and sales solutions. Each combines ongoing data management, insights, software tools, client service, and capability-enhancing support. Collectively, those elements keep delivering client impact by weaving Periscope’s IP into their clients’ everyday ways of working.

Periscope was named Best in Class in four functional areas:

  • Financial Orientation & Simulation
  • Collaboration External
  • Artificial Intelligence (AI)
  • Revenue Growth Management

Periscope was cited in the POI report for:

  • Its depth of analytics to support both modern as well as traditional trade (the latter is largely overlooked by many vendors).
  • Leveraging machine learning for pattern recognition in post-event analytics to provide more insight than can be yielded by arithmetic calculations.
  • Its advanced capabilities, such as cross elasticities, which many TPO vendors do not have.
  • Making it much easier to track forecasts and actual against plan at various levels of the hierarchy. This, in addition to the mean absolute percentage error, net percent error, and weighted net percent error, forms the basis of highly accurate reporting.

According to the report, Periscope is differentiated by:

“It’s level of automation and depth of the end-to-end offering of software and services. POI also sees Periscope as being a leader in pattern recognition through machine learning to help in answering the questions that people don’t think to ask. Also, its focus on data management and enrichment to ensure a more favorable output. Finally, the story boards for presenting the insights to customers or internally are compelling because they are dynamic and make collaboration easier than building PowerPoints from scratch.”

Zachary John, Partner, McKinsey & Company
“For retailers and CPGs, it’s been a market-defining year as we witnessed multiple years of e-commerce adoption in just a matter of months, thereby reshaping consumer behavior in short order. Meeting the needs of today’s new consumers requires a new muscle – scalable predictive analytics – to drive precision pricing and promotions.

“That’s why we continue to invest in transformative strategies and client-informed innovations across our suite of tech-enabled solutions to help our clients anticipate and respond to their customers’ needs. Our data-rich analytical suite enables companies to automate and optimize pricing, promotions, and assortment using pattern recognition through machine learning. This means they can rapidly make intelligent decisions to increase revenue, improve customer acquisition, and shape their value perception.”

The POI 2021 Enterprise Planning Vendor Panorama report can be accessed here.

About Periscope® by McKinsey
Founded in 2007, and now a part of the McKinsey Marketing & Sales Practice, the Periscope® by McKinsey platform combines world-leading intellectual property, prescriptive analytics, and cloud-based tools with expert support and training. It’s a unique combination that drives revenue growth, both now and into the future. The platform offers a suite of Marketing & Sales solutions that accelerate and sustain commercial transformation for businesses. Periscope leverages its world-leading IP (largely from McKinsey but also other partners) and best-in-class technology to enable transparency into big data, create actionable insights and new ways of working that drive lasting performance improvement, and typically sustain a 2–7% increase in return on sales (ROS). With a truly global reach, the portfolio of solutions is comprised of: Insight Solutions, Marketing Solutions, Customer Experience Solutions, Category Solutions, Pricing Solutions, Performance Solutions, and Sales Solutions. These are complemented by ongoing client service and custom capability-building programs.

To learn more about how Periscope’s solutions and experts are helping businesses continually drive better performance, visit www.mckinsey.com/periscope

To access the full POI 2021 Enterprise Planning Vendor Panorama report, please contact Joanie Malin jmalin@p-o-i.org, or visit the POI website https://poinstitute.com/

About Marketing & Sales, McKinsey & Company
The mission of the McKinsey Marketing & Sales Practice is to help leaders of both consumer and business-to-business clients create Growth that Matters through meaningful transformations and marketing-driven profit. The practice helps its clients set their strategic direction, develop their marketing and sales capabilities, and connect their organization to realize the full potential of today’s omnichannel opportunities. Clients benefit from McKinsey’s experience in core areas of marketing such as branding, customer insights, marketing ROI, digital marketing, CLM pricing, and sales and channel management.

For further information please contact:
Media Contacts
US : DiGennaro Communications : MaryLiz Ghanem McKinsey-DiGennaro@digennaro-usa.com / 917-518-8422
UK : 3THINKRS : Ruth Jones / Becca Ross mckinsey@3thinkrs.com / 0208 0872843